Lake Forest REALTOR Brings Condos; “Listing Price/Sold Price” Price Gap from ‘down 12%’ to ‘up 10%’

Picture2In January, Joan W. on Copper Cliff referred John and Julie Gordon to me to sell their late sister, Sandy’s condo.  Sandy was an original owner of this previous model home.  Julie came from a strong  Real Estate family background.  When I spoke of the importance of allowing me to fix up the home and stage it prior to inviting the public to view it at my Grand Opening open house, Julie and John were right on board! 

CCC PS Living RoomI went to work showing them what areas they could get the most bang for their ‘repair-buck’ and then went on to manage the project while they returned to their Bay Area residence.  I brought in Steve the Handyman, Carlos the Painter, Bernardo the Landscaper,  Billy the Blind man and Debbie, my merchandiser.  The home was marketed on the most read page of the Saturday and Sunday Orange County Register, was on all the top websites, Facebook, Twitter, and my blog. On February 19th, the Grand Opening day, there was a forecast of rain and a line of open house guests going out the door!   Watch the video shot by  KTLA Channel 5’s Morning News producer on the sidebar to the upper right.

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